Palteq LTD AI & Privacy Statement
At Palteq, we use AI tools to enhance efficiency in our Applied Audience Intelligence engagements. This includes:
- Note-taking and transcription of meetings or interviews
- Summarising research and discussion outputs
- Assisting in synthesising Audience Maps, Channel Prioritisation, and Strategic Alignment Memos
Your data privacy is our priority:
- Sensitive company information including but not limited to revenue figures or proprietary evidence is never uploaded to external AI systems.
- AI is only applied to anonymised or aggregated information internally.
- All outputs generated by AI are reviewed and curated by Palteq staff before any use or sharing, ensuring accuracy, context, and confidentiality.
Transparency and control:
- We inform clients when AI tools are used during analysis or documentation.
- Clients may request that certain sessions or data not be processed via AI.
- We are happy to sign an NDA to provide additional assurance.
- It is the client’s responsibility to ensure any such controls are communicated to Palteq Ltd and signed off before any engagement commences
Palteq’s approach ensures that AI is a tool to enhance insight and efficiency, while fully respecting your sensitive information, intellectual property, and strategic plans.
Updated Jan 2026